When I was younger I had an older cousin with a coffee and lemonade stand. Every Saturday morning he would sell coffee. Then, in the afternoon, he switched to lemonade. During the summer he operated six days a week. He saved enough money to buy more product, then buy a video game for himself. He eventually purchased a mobile basketball goal for the neighborhood. Everyone was allowed play.
I’ll never forget the countless days and nights of playing basketball on that goal with my family, friends and neighbors. We played parents vs kids, neighbors vs neighbors, neighborhoods vs neighborhoods and more. I will never forget my cousin’s commitment and dedication to being a successful entrepreneur or him giving back to his community. My cousin is my inspiration. He inspired me and everyone who experienced the joy of his choice to give back.
This story shows how spending with small and black owned businesses can benefit the community. I hope on Black Friday this year you’ll consider spending your money at a small, locally owned or black-owned business.